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This research examines the emergence of and strategies behind two new broadcast networks, United Paramount and Warner Bros. It provides an analysis of media industry conduct in light of changes occurring in the business and regulatory atmosphere affecting the broadcast television industry. This...
Persistent link: https://www.econbiz.de/10009221007
In addition to technology's eroding boundary lines, deregulation also has the power to affect the structure of the communications industry. With the passage of the Telecommunications Act of 1996, cross-ownership between telephone and cable industries would be expected to happen often in the...
Persistent link: https://www.econbiz.de/10009221019
This article proposes a new approach to explaining network program selection behavior. It draws on literature in the area of finance to build a model of networks' program choice. The basis for the model is the traditional theory of portfolio selection. It will be argued that networks' management...
Persistent link: https://www.econbiz.de/10009221027
Today's newspaper industry is no longer explained by the umbrella model of competition proposed by Rosse in the 1970s. The market of today is more fluid with different and separate advertising and circulation behaviors. The concentric-circle, or ring, model proposed here preserves Rosse's three...
Persistent link: https://www.econbiz.de/10009278035
The pay-television industry in the USA has been developing very rapidly in the past five years and is providing network quality alternatives to the mass taste programming of commercial television. However, the industry has been developing along lines very similar to the early history of radio in...
Persistent link: https://www.econbiz.de/10009192658
Persistent link: https://www.econbiz.de/10008122866
The Canadian and US cable television industries have similar economic characteristics and market structures, yet each has a distinct mix of programme services and a different history of development. These differences are largely due to a different economic status in each country, cultural...
Persistent link: https://www.econbiz.de/10009199807
This article examines the recent strategy adopted by the US television production industry in coping with the changing worldwide media environment. Developments in the USA include the commercial networks' declining audience share, the increasing penetration of cable TV, and spiralling production...
Persistent link: https://www.econbiz.de/10009200173
The US television networks, so long the dominant force in US broadcasting, have seen their market shares and profits begin to fall as the new telecommunication services increase their penetration rates and fractionalize the viewing audience. In response to this competitive challenge, the...
Persistent link: https://www.econbiz.de/10009200211
The affiliation agreement has historically been the mechanism through which television networks in the USA have solidified their power, erected barriers to entry for new networks, and taken over control of prime-time programming. While the FCC has modified certain contract terms, local...
Persistent link: https://www.econbiz.de/10009192892