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Measuring and valuing customer relationships : how to develop the measures that drive profitable CRM
Shaw, Robert; Reed, David - 1999
Persistent link: https://www.econbiz.de/10004009890
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One-to-one-Marketing und electronic commerce
Theobald, Axel; Stehle, Robert - 1998
Persistent link: https://www.econbiz.de/10004020073
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Das einzige, was immer noch stört, ist der Kunde : Kundenerfolge statt Verkaufserfolge
Geffroy, Edgar K. (contributor) - 1999
Persistent link: https://www.econbiz.de/10004557468
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Selling the dream : die Kunst, aus Kunden Missionare zu machen
Kawasaki, Guy - 1999
Persistent link: https://www.econbiz.de/10004558210
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Der Verkäufer der Zukunft : vom Drücker zum Beziehungsmanager und Teamplayer
Verweyen, Alexander - 1997
Persistent link: https://www.econbiz.de/10004328245
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Selling the dream : die Kunst, aus Kunden Missionare zu machen
Kawasaki, Guy - 1997
Persistent link: https://www.econbiz.de/10004359137
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Customer service on the Internet : building relationships, increasing loyalty, and staying competitive
Sterne, Jim - 2000 - 2. ed.
Persistent link: https://www.econbiz.de/10004595518
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The butterfly customer : capturing the loyalty of today's elusive consumer
O'Dell, Susan M.; Pajunen, Joan A. - 1997
Persistent link: https://www.econbiz.de/10004362050
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Kundenchats als innovative Kommunikationsinstrumente im Beziehungsmarketing
Diller, Hermann - 1998
Persistent link: https://www.econbiz.de/10004376598
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The experience economy : work is theatre & every business a stage
Pine, B. Joseph; Gilmour, James H. - 1999
Persistent link: https://www.econbiz.de/10004019644