Marginal implicit prices for selected green pepper quality attributes were estimated using conventional linear regression techniques within an hedonic framework. Results indicated that cooler product temperatures and larger sized fruit were important physical attributes valued by wholesale...

The demand for a variety of fresh fruits and vegetables, including fresh market tomatoes, has increased significantly over the past decade because of greater convenience in use, improved selection, and rising health and diet concerns. As U.S. demand for tomatoes and other horticultural crops...

Produce growers in Kentucky, North Carolina, and Tennessee were surveyed in 2002 to gather information about their decision making in the areas of planting, postharvest handling, marketing, and expected changes. North Carolina has proportionately more respondents with large operations, and...

A 46-equation econometric model of the U.S. potato market was developed. The model examines the determination of planted acreage, yield, production, and farm prices in the Pacific Northwest and in five other producing regions which compete with Northwest production. National demand relationships...

As price increases have become largely infeasible, large retail concerns are pursuing profits through greater efficiencies in the distribution system and from suppliers. The pressures of Supply-Chain Management in the fruit and vegetable industry indeed have reached the producer/shipper level....

Using a six x six latin square experimental design, five box types in two different markets were evaluated over a six-week period in 1986 to determine if sweetpotato arrival damage could be reduced through use of alternative shipping containers. Findings indicated that skinning, cut and break...