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Marketing strategy has been justified by a number of criteria, including brand awareness, consumer attitudes, repeat buying and ratings of customer satisfaction; but the existing literature indicates the existence of weak relationships between these variables and sales, and almost no...
Persistent link: https://www.econbiz.de/10009440881
The aim of the elaboration is to draw attention to selected aspects of investor relations importance for capital market functioning to increase the quality of communication with investors in the global financial market. The article presents the importance of investor relations from a...
Persistent link: https://www.econbiz.de/10011274785
В статье рассматривается сущностное содержание категории «Investor Relations», причины возникновения, институциональное назначение категории, раскрывается роль IR в...
Persistent link: https://www.econbiz.de/10011226814
Due to investor relations sections placed on corporate websites shareholders have an access to current information on stock issuers’ activities. This enables investors to participate in discussions on decisions met by a board of a company. Transparent and comprehensible information should...
Persistent link: https://www.econbiz.de/10010839682
Bondholder relations gains importance for German non-financial firms as the debt market environment is changing significantly. Beyond an unprecedented increase in the amount of outstanding securities, there are two other effects that we observe in the German market for corporate bonds: an...
Persistent link: https://www.econbiz.de/10010757769
The aim of the elaboration is to draw attention to selected aspects of investor relations importance for capital market functioning to increase the quality of communication with investors in the global financial market. The article presents the importance of investor relations from a...
Persistent link: https://www.econbiz.de/10010671546
The key policy challenge for Turkey in the years ahead will be to enhance and consolidate the advances made since the nation’s 2000-01 economic crisis. Higher growth could reduce unemployment and raise living standards toward European Union levels. This paper reviews Turkey’s...
Persistent link: https://www.econbiz.de/10005767368
High disclosure quality can be achieved through an effective investor-relations program and results in firm benefits such as enhanced market exposure, increased analyst coverage and institutional following. We examine the association between disclosure quality and information asymmetry where a...
Persistent link: https://www.econbiz.de/10010769459
Financial communication has been studied from a variety of perspectives, largely focusing on features, determinants and outcomes of specific kinds of documents and disclosures. This paper reviews prior literature on the topic with particular regard to research methods in order to identify...
Persistent link: https://www.econbiz.de/10009190088
stock 'on the radar screen' of the analysts and the fund managers. But which corporate communication tool should the listed …
Persistent link: https://www.econbiz.de/10008755139