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After highlighting that the deterioration of product quality on the shelves is a key particularity of FFV departments, the authors identify department upkeep and shrinkage control as key intermediate variables impacting the performance of FFV departments and show how these two parameters can be...
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[eng] Any strategy that may be suggested for implementation in a firm must be more than a catalogue of unconnected measures. A strategy can only be coherent and relevant if it really solves the major problems the firm is faced with. To discover those problems, the environment, the firm's...
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L’impact du marketing du rayon fruits et légumes sur les ventes et les spécificités de ce marketing sont peu étudiés. En utilisant la méthode des cas, nous proposons une nouvelle analyse des déterminants de la performance de ce rayon. Nous montrons l’importance de la tenue du rayon et...
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In the last fifteen years, and increasingly every day, humanitarian logistics has awakened the interest of researches in the logistics and supply chain managemen (SCM) field. Some consider this is a new area to apply methods and management tools developed in the business area. Researches in...
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