Purpose - Little research on brand extension observes the role of technological levels between parent brand and brand extension on consumers' attitudes toward brand extension. The present study aims to explore how consumers evaluate technology-based brand extension and how technologic direction...

This article examines the mediation effect of brand identification and the moderating effect of service quality (SQ) on the effects of corporate social responsibility (CSR) association on service brand performance. A survey of customers of mobile telecommunications services was conducted. The...

We re-evaluate the evidence on the association between pension information and firm valuation by considering alternate theoretical constructs that can be captured in pension information. Economically, pension plans, especially defined benefit plans, but also defined contribution plans, are more...

Recent studies of conditional factor models do not specify conditioning information but use data from small windows to estimate the time series of conditional alphas and betas. In this paper, we propose a nonparametric method using an optimal window to estimate time-varying coefficients. In...

This article introduces the status quo of consumer credit business in China's agricultural bank, indicating that the scale of China's consumer credit business is expanded year by year; the growth of consumer credit business slows down; housing loans grow rapidly. We analyze issues concerning...

This paper develops a new methodology for estimating and testing conditional factor models in finance. We propose a two-stage procedure that naturally unifies the two existing approaches in the finance literature–the parametric approach and the nonparametric approach. Our combined approach...

According to Anhui Statistical Yearbook (2003-2012) and the second national land survey data, this article analyzes the current situation of land use and the dynamic change in the total arable land in Tongling City. On the basis of this, using grey relational analysis, this article analyzes the...

The farm produce logistics plays an important role in promoting the agricultural production and prosperity of the rural economy, so grasping the main factors influencing the development of farm produce logistics, is of important significance to accelerating the development of farm produce...

In this paper, a constant-voltage power generation system based on a novel memory machine is proposed and implemented. The memory machine can offer direct and efficient air-gap flux control due to its creative integration of the memory concept and doubly-salient machine structure. By utilizing...