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The purpose of the initial step from this paper is not to reflect to the opportunity of the implementation of some new methods of analyze and to offer the possibility to fundament some strategic decisions regarding the improvement of the abilities from the pit coal market, following that by...
Persistent link: https://www.econbiz.de/10008470102
Рассмотрены вопросы, связанные с исследованием внешней и внутренней среды функционирования предприятия (на примере предприятий строительной отрасли) и их...
Persistent link: https://www.econbiz.de/10011246759
The paper puts conclusions on structuralization of company environment regarding its dimensions or features in order. The paper focuses on presentation and analysis of synthetic dimensions of company external environment applied not only in theoretical formulations, but mainly in empirical...
Persistent link: https://www.econbiz.de/10009147916
consumers exposed to a firm's sponsorship of a sporting event associated with a non-profit organization. A survey instrument was … developed by a panel of experts, pre-tested, revised, and completed by (442 event spectators. Results suggested consumers …
Persistent link: https://www.econbiz.de/10009448098
The rapid uptake of mobile devices has created the capacity to provide services to consumers while they are on the move …
Persistent link: https://www.econbiz.de/10009448223
investigates the directionality and degree to which company claims as being either a market leader or pioneer impact upon consumers …
Persistent link: https://www.econbiz.de/10009448311
Since 2004, several small hotel chains have introduced guestloyalty programs in order to give their guests “big chain perks”while keeping a boutique identity. Recent studies have raisedconcerns that loyalty programs do not create brand loyalty. Bylooking at Kimpton Hotel’s recently...
Persistent link: https://www.econbiz.de/10009468610
Conventional estimates of the marginal propensity to consume (MPC) out of changes in net worth average about 4 cents on the dollar. If this is true, the $14 trillion rise in household net worth between 1995 and 2000 created an additional $567 billion in household consumption. This increase in...
Persistent link: https://www.econbiz.de/10009474970
components. Finally, a new approach to the wealth division is introduced, with consumers' wealth segregated into Liquid stock …
Persistent link: https://www.econbiz.de/10009474974
Low-cost carriers and escalading fuel costs are placing increased pressure on US legacy carriers to reposition traditional revenue management techniques towards more customer-centric approaches. In this context, recent critiques of revenue management models question the validity of assumptions...
Persistent link: https://www.econbiz.de/10009476095