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Rose, Randall L.
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Journal of Business Research
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Norm Extremity and Interpersonal Influences on Consumer Conformity
Lascu, Dana-Nicoleta
;
Bearden, William O.
;
Rose, Randall L.
- In:
Journal of business research : JBR
32
(
1995
)
3
,
pp. 201-212
Persistent link: https://www.econbiz.de/10006742258
Saved in:
22
Correlates of Conformity in the Consumption of Illicit Drugs and Alcohol
Bearden, William O.
;
Rose, Randall L.
;
Teel, Jesse E.
- In:
Journal of business research : JBR
30
(
1994
)
1
,
pp. 25-32
Persistent link: https://www.econbiz.de/10006744800
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23
"When Persuasion Goes Undetected: The Case of Comparative Advertising"
Rose, Randall L.
;
Miniard, Paul W.
;
Barone, Michael J.
; …
- In:
Journal of marketing research : JMR
30
(
1993
)
3
,
pp. 315-330
Persistent link: https://www.econbiz.de/10006690588
Saved in:
24
Development of a Theory of Retailer Response to Manufacturers' Everyday Low Cost Programs
Manning, Kenneth C.
;
Bearden, William O.
;
Rose, Randall L.
- In:
Journal of retailing
74
(
1998
)
1
,
pp. 107-138
Persistent link: https://www.econbiz.de/10006628937
Saved in:
25
Paradox and the Consumption of Authenticity through Reality Television
Rose, Randall L.
;
Wood, Stacy L.
- In:
Journal of consumer research : JCR ; an …
32
(
2005
)
2
,
pp. 284-296
Persistent link: https://www.econbiz.de/10006642814
Saved in:
26
Credit Cards as Lifestyle Facilitators
Bernthal, Matthew J.
;
Crockett, David
;
Rose, Randall L.
- In:
Journal of consumer research : JCR ; an …
32
(
2005
)
1
,
pp. 130-145
Persistent link: https://www.econbiz.de/10006643650
Saved in:
27
ARTICLES - Understanding the Mental Representations Created by Comparative Advertising
Manning, Kenneth C.
;
Miniard, Paul W.
;
Barone, Michael J.
; …
- In:
Journal of advertising : official publication of the …
30
(
2001
)
2
,
pp. 27-40
Persistent link: https://www.econbiz.de/10008119664
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28
A contextual model of negotiation orientation
Brooks, Bradley W.
;
Rose, Randall L.
- In:
Industrial marketing management : the international …
33
(
2004
)
2
,
pp. 125-134
Persistent link: https://www.econbiz.de/10006249660
Saved in:
29
OBSERVATIONS - Improving Detection of Misleading Comparative Advertising - The ability of copy tests to provide a precise assessment of the misleading effects that may arise from v...
Barone, Michael J.
;
Rose, Randall L.
;
Miniard, Paul W.
; …
- In:
Journal of advertising research
39
(
1999
)
5
,
pp. 43-50
Persistent link: https://www.econbiz.de/10006517866
Saved in:
30
G: ORGANIZATIONAL BEHAVIOR - The effects of environmental concern on environmentally friendly consumer behavior: An exploratory study
Minton, Ann P.
;
Rose, Randall L.
- In:
Operations research, Management science : OR MS ; the …
38
(
1998
)
3
,
pp. 345-348
Persistent link: https://www.econbiz.de/10006522435
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