Supermarkets and other modern distribution outlets are sprouting in the cities of Vietnam to market goods to an emerging middle class, resulting in significant changes in the structure and operation of food supply chains. The sustainability literature advocates a multiple stakeholder approach to...

Purpose of the Paper To explore the nature and scope of good and bad practice in the relationships that UK supermarkets have with their suppliers of own-label products in the main commodity sectors (meat, dairy, fresh produce) Design/Methodology/Approach The paper presents the results of a...

This article describes the development of vegetable marketing in Ho Chi Minh City (Vietnam), where modern distribution outlets are competing fiercely with traditional traders for wholesale and retail customers. Data from interviews with supply chain stakeholders and a survey of vegetable...

The contemporary view of competitiveness and strategy is based on the foundation that customer value is created by firms working together for common aims and not created by firms working in isolation. Therefore there is increasing recognition that firms who engage in co-operative long-term...

This paper reports the findings from two exploratory case studies of retailer-led quality assurance schemes (QAS) for beef in Germany and Italy. The focus is on the potential for QAS to reduce the risks associated with fresh beef, as perceived by consumers. Results of two consumer surveys are...