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Forecasting the US fashion ind...
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Johnson, Kim K. P.
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Journal of business ethics : JOBE
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Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
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The Impact of Moral Emotions on Cause-Related Marketing Campaigns: A Cross-Cultural Examination
Kim, Jae-Eun
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Johnson, Kim K. P.
- In:
Journal of business ethics : JOBE
112
(
2013
)
1
,
pp. 79-90
Persistent link: https://www.econbiz.de/10010063900
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Perceived Benefits of Retail Loyalty Programs: Their Effects on Program Loyalty and Customer Loyalty
Kim, Hye-Young
;
Lee, Ji Young
;
Choi, Dooyoung
;
Wu, Juanjuan
- In:
Journal of relationship marketing : innovations & …
12
(
2013
)
2
,
pp. 95-113
Persistent link: https://www.econbiz.de/10010135439
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