Lu, Yaobin; Deng, Zhaohua; Wang, Bin - In: International Journal of Services, Economics and Management 1 (2007) 1, pp. 6-23
system for the evaluation of Chinese tourism websites, incorporating factors relating to website design, contents, and … effectiveness. We use the Analytical Hierarchy Process (AHP) to determine the weights of different components of the index, and the … Fuzzy Synthetic Evaluation (FSE) method to evaluate the websites. We illustrate the use of our method by analysing the China …