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of using empirical evidence on heuristics. The priority heuristic predicts actual human choices between risky gambles … well. It implies violations of expected utility theory such as common consequence effects, common ratio effects, the … fourfold pattern of risk taking and the reflection effect. We present an axiomatization of a parameterized version of the …
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represented by a skew-symmetric bilinear utility function. Such a utility function has the structure of a regret theory when …
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Politik hat vielfach zum Ziel, das Verhalten von Wirtschaftssubjekten durch eine Veränderung der Rahmenbedingungen zu steuern. Bei der Politikfolgenabschätzung müssen deshalb Voraussagen gemacht werden, wie Menschen sich an veränderte ökonomische Bedingungen anpassen. Eine wichtige...
Persistent link: https://www.econbiz.de/10011143123
Abstract Firms can exploit consumers' mistakes when facing complex purchasing decision problems but Gaudeul and Sugden (2012) argue that if at least some consumers disregard offers that are difficult to compare with others then firms will be forced into adopting common ways to present their...
Persistent link: https://www.econbiz.de/10011260766
make choice easier. We design an original experiment to identify consumers’ choice heuristics in the lab. Subjects are …
Persistent link: https://www.econbiz.de/10009647470
in the complex environment. Gigerenzer showed how heuristics help in this process. …
Persistent link: https://www.econbiz.de/10008497542
One of the best known ideas in the study of bounded rationality is Simon's satisficing; yet we still lack a standard formalization of the heuristic and its implications. We propose a mathematical model of satisficing which explicitly represents agents' aspirations and which explores both...
Persistent link: https://www.econbiz.de/10005046341