-based models of pricing primarily focus on charging a fee per use for the service, in part because per-use pricing enables the firm … less control over usage with subscription pricing (by definition, with subscription pricing customers are not charged … subscription pricing is more effective at earning revenue. Consequently, the firm may be better off with subscription pricing, even …

Online advertisements are increasingly becoming an attractive channel for advertising. Pricing for online ads has … on their bids for online ads and the consequent implications for pricing policies. Our analysis provides a number of … results, it appears that advertisers’ angst at pricing based on impressions may be misplaced, and that a more critical …

need it. Moreover, due to the presence of multiple WSPs in a region, it is anticipated that dynamic service pricing would … to dynamic service pricing. For spectrum owner--WSPs interaction, we investigate various auction mechanisms for finding … auction mechanism that dynamically allocates spectrum to the WSPs based on their bids. As far as dynamic service pricing is …

-theoretic approach to develop a theory of oligopoly pricing. Vives begins by relating classic contributions to the field--including those …

expenditures. To identify optimal advertising and pricing decisions, we discuss three possible games (two non cooperative games …