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Strategic marketing and strate...
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Verbraucher
9
Vereinigte Staaten
6
Markenartikel
4
Marktforschung
4
Unternehmung internationale
2
Verbraucherschutz
2
Absatz
1
Absatzplanung
1
Absatzpolitik
1
Absatztechnik
1
Absatzweg
1
Aufsatzsammlung
1
Betriebsbeschaffungswesen
1
Betriebsmaterialwirtschaft
1
Betriebsplanung
1
Elektronik
1
Entwicklungsländer
1
Haushalt
1
Internationale Unternehmung
1
Jugoslawien
1
Kundendienst
1
Marktpsychologie
1
Multinationales Unternehmen
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Nahrungsmittelverbrauch
1
Outsourcing Offshore outsourcing Off-shoring Micro-outsourcing
1
Risiko
1
Sozialer Wandel
1
Strategisches Management
1
Verbrauch
1
Verhalternsforschung
1
Werbung
1
Werbungsbetrieb
1
Wirtschaftliche Verhalten
1
innovation
1
new product development
1
shareholder value
1
strategic alliance
1
strategic management
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19
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Article
126
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8
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English
384
German
4
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Sheth, Jagdish N.
100
Varadarajan, Rajan
18
Sharma, Arun
13
Sisodia, Rajendra S.
13
Bharadwaj, Sundar
9
Parvatiyar, Atul
7
Sheth, Jagdish
7
Yadav, Manjit S.
4
Bechwati, Nada Nasr
3
Howard, John A.
3
Iyer, Gopalkrishnan R.
3
Parzen, Michael
3
Westgate, Lori
3
Bahadir, S. Cem
2
Birnik, Andreas
2
Birnik, Anna-Karin
2
Cravens, David W.
2
Frazier, Gary L.
2
Gross, Barbara L.
2
Gupta, Pranjal
2
Kalaignanam, Kartik
2
Manolis, Chris
2
Menon, Anil
2
Naidu, G.M.
2
Newman, Bruce I.
2
Shankar, Venkatesh
2
Sobel, Andrew
2
Uslay, Can
2
Venkatesan, M.
2
Winsor, Robert D.
2
Bahadir, S.Cem
1
Bendoly, Elliot
1
Bharadwaj, Anandhi
1
Brown, Stephen W.
1
Busch, Paul S.
1
Cannon, Joseph P.
1
Cavazos, Carmina
1
Clark, Terry
1
Defanti, Mark P.
1
Dellaert, Benedict
1
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Journal of the Academy of Marketing Science
12
Journal of Business Research
11
Journal of business research : JBR
11
Industrial marketing management : the international journal for industrial and high-tech firms
8
Journal of marketing
6
Journal of marketing research : JMR
4
Business horizons
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
3
Journal of retailing
3
Journal of strategic marketing
3
Management Science
3
Models of buyer behavior
3
Zeitschrift für Markt-, Meinungs- und Zukunftsforschung : Vierteljahresbeiträge zu Theorie und Praxis
3
Business Horizons
2
Consumer and industrial buying behavior
2
Consumer behavior : contemporary research in action
2
European journal of marketing : EJM
2
Insights into consumer behavior
2
International business review : the official journal of the European International Business Academy
2
International marketing review
2
Operations research, Management science : OR MS ; the international literature digest
2
The journal of business & industrial marketing
2
Working Series in marketing research
2
C2M : consulting to management ; the forum for consultants to management worldwide
1
California management review
1
Consumer behavior : Theory and application
1
Esomar congress
1
Executive excellence : the magazine of personal development, managerial effectiveness, and organizational productivity
1
Faculty Working Papers, College of Commerce and Business Administration, University of Illinois
1
Faculty Working Papers, College of Commerce and Business Administration, University of Illinois at Urbana-Champaign
1
International Business Review
1
Jahrbuch der Absatz- und Verbrauchsforschung
1
Journal of International Management
1
Journal of advertising research
1
Journal of economic literature
1
Journal of macromarketing : examining the interactions among markets, marketing, and society
1
Journal of marketing education : JME
1
Konsumentenverhalten und Information
1
Long-range planning, organization, and management
1
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OLC EcoSci
65
ECONIS (ZBW)
44
RePEc
19
USB Cologne (EcoSocSci)
6
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Discussion
Bharadwaj, Sundar
;
Menon, Anil
- In:
Quality management journal : QMJ
4
(
1997
)
3
,
pp. 107-109
Persistent link: https://www.econbiz.de/10005979729
Saved in:
2
Marketing, Market Growth, and Endogenous Growth Theory: An Inquiry Into the Causes of Market Growth
Bharadwaj, Sundar
;
Clark, Terry
;
Kulviwat, Songpol
- In:
Journal of the Academy of Marketing Science
33
(
2005
)
3
,
pp. 347-359
Persistent link: https://www.econbiz.de/10006149760
Saved in:
3
A meta-analysis of the determinants of organic sales growth
Bahadir, S.Cem
;
Bharadwaj, Sundar
;
Parzen, Michael
- In:
International journal of research in marketing : IJRM ; …
26
(
2009
)
4
,
pp. 263-275
Persistent link: https://www.econbiz.de/10008324630
Saved in:
4
Delegation of pricing authority to the sales force: An agency-theoretic perspective of its determinants and impact on performance
Bahadir, S. Cem
;
Bharadwaj, Sundar
;
Parzen, Michael
- In:
International journal of research in marketing : IJRM ; …
27
(
2010
)
1
,
pp. 58-69
Persistent link: https://www.econbiz.de/10008384643
Saved in:
5
On pluralistic scholarship: a comment on the research of P. Rajan Varadarajan
Bharadwaj, Sundar
- In:
Journal of strategic marketing
18
(
2010
)
2
,
pp. 103-112
Persistent link: https://www.econbiz.de/10008417480
Saved in:
6
Complementary Drivers of New Product Development Performance: Cross‐Functional Coordination, Information System Capability, and Intelligence Quality
Bendoly, Elliot
;
Bharadwaj, Anandhi
;
Bharadwaj, Sundar
- In:
Production and operations management : an international …
21
(
2012
)
4
,
pp. 653-668
Persistent link: https://www.econbiz.de/10009993209
Saved in:
7
Making innovation happen in organizations: individual creativity mechanisms, organizational creativity mechanisms or both?
Bharadwaj, Sundar
;
Menon, Anil
- In:
The journal of product innovation management : an …
17
(
2000
)
6
,
pp. 424-434
Persistent link: https://www.econbiz.de/10006282184
Saved in:
8
Social Capital of Young Technology Firms and Their IPO Values: The Complementary Role of Relevant Absorptive Capacity
Xiong, Guiyang
;
Bharadwaj, Sundar
- In:
Journal of marketing
75
(
2011
)
6
,
pp. 87-105
Persistent link: https://www.econbiz.de/10009796382
Saved in:
9
A meta-analysis of the determinants of organic sales growth
Bahadir, S. Cem
;
Bharadwaj, Sundar
;
Parzen, Michael
- In:
International journal of research in marketing : IJRM ; …
26
(
2009
)
4
,
pp. 263-276
Persistent link: https://www.econbiz.de/10008882317
Saved in:
10
Fortune at the bottom of the innovation pyramid: The strategic logic of incremental innovations
Varadarajan, Rajan
- In:
Business Horizons
52
(
2009
)
1
,
pp. 21-29
Persistent link: https://www.econbiz.de/10005354588
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