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Organizational design for mark...
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Absatz
5
Großbritannien
3
Marktforschung
3
Absatzpolitik
1
Absatztechnik
1
Betriebswirtschaftliche Ausbildung
1
Cost Benefit Analyse
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Wills, Gordon
30
Christopher, Martin
3
Hayhurst, Roy
2
Midgley, David
2
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2
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1
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European journal of marketing : EJM
4
International journal of physical distribution & logistics management : IJPD & LM
2
Marketing intelligence & planning
2
25 years of economic theory : retrospect and prospect : papers delivered at the 25th anniversary of the Faculty of Economics of the University of Groningen, the Netherlands
1
European insights
1
Handbook of management technology
1
Information Summary, British Institute of Management
1
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1
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Omega
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USB Cologne (EcoSocSci)
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6
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1
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1
Marketing in socialist societies
Wills, Gordon
;
Hayhurst, Roy
- In:
European journal of marketing : EJM
5
(
1971
)
1
,
pp. 13-28
Persistent link: https://www.econbiz.de/10003021928
Saved in:
2
Organizational design for marketing futures
HAYHURST, ROY
;
Wills, Gordon
-
1972
Persistent link: https://www.econbiz.de/10004009318
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3
Marketing organisation in British industry : a survey of current practice in 500 companies
Hayhurst, Roy
(
contributor
)
-
1970
Persistent link: https://www.econbiz.de/10003179826
Saved in:
4
Business school graffiti
Wills, Gordon
- In:
European journal of marketing : EJM
12
(
1978
)
1
,
pp. 1-135
Persistent link: https://www.econbiz.de/10003021899
Saved in:
5
Customer policy as an alternative orientation to marketing simple
Wills, Gordon
- In:
European journal of marketing : EJM
16
(
1982
)
4
,
pp. 1-26
Persistent link: https://www.econbiz.de/10003021915
Saved in:
6
How bad are your marketing communications?
Wills, Gordon
- In:
Management decision : MD
15
(
1977
)
3
,
pp. 307-338
Persistent link: https://www.econbiz.de/10003021919
Saved in:
7
Marketing research
Wills, Gordon
- In:
Handbook of management technology
,
(pp. 174-195)
.
1967
Persistent link: https://www.econbiz.de/10003021931
Saved in:
8
Marketing's social dilemma
Wills, Gordon
- In:
European journal of marketing : EJM
8
(
1974
)
1
,
pp. 4-14
Persistent link: https://www.econbiz.de/10003021944
Saved in:
9
The value of information
Wills, Gordon
- In:
25 years of economic theory : retrospect and prospect : …
,
(pp. 113-128)
.
1976
Persistent link: https://www.econbiz.de/10003021957
Saved in:
10
Technological forecasting : the art and its managerial implications
Wills, Gordon
-
1972
Persistent link: https://www.econbiz.de/10004755814
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