Barbeitos, Iolanda; Oom do Valle, Patrícia; Guerreiro, … - In: Journal of Spatial and Organizational Dynamics 2 (2014) 1, pp. 89-104
The study tests the relationship between motivation, satisfaction, and loyalty using a structural equation model. Data … satisfaction towards the event. On the other hand, they also reveal a direct relationship between overall satisfaction and loyalty …, which hosts every year between 45.000 and 60.000 visitors. Results show that satisfaction towards controlled variables of …