friends and family. However, visit the city or the region of Trentino has no impact on satisfaction and loyalty to the MART …, satisfaction and likelihood to return to the Museum for Modern and Contemporary Art (MART) of Rovereto (Italy). The empirical data … factors of the museum based on two exogenous variables (push and pull motivation) and two endogenous variables (satisfaction …

The objective of this study was to analyze the impact of advertisement and brand equity on customers’ loyalty in … Isfahan city. literature review on advertising, brand equity, customer loyalty research model was presented. A standard … the impact of advertisement and brand equity on customers’ loyalty. The results showed that the brand equity of SNOWA …

model (SEM) is developed. The findings reveal that satisfaction is positively affected by human and physical capital, while … overall satisfaction positively influences customers’ loyalty. Loyalty is also positively influenced by prices, whereas … the probability to recommend. Consumer’s satisfaction is evaluated by taking into account the economic production factors …

Structural Equation Modeling (SEM) to test both the antecedents to public servants’ trust in citizens (e.g., job satisfaction … outcomes (exit, voice, loyalty, neglect and cynicism) among Israeli civic servants. A revised and improved model found that …

While reward programs have been widely used as a means to engender customer loyalty, it is not clear if the ends are …

) with service satisfaction and loyalty are examined. Results indicate that the reliability aspect of service quality is … strongly related to satisfaction and loyalty in the stockbrokerage industry, while the assurance aspect of service quality … enjoyed a similar status in the life insurance industry. Results also confirm that while MSA and MSS both drive satisfaction …

. While prior research shows that satisfaction is positively related to loyalty and word of mouth and negatively related to …-firm alliances, how strategic alliances impact consumer value, satisfaction, and customer post-purchase behavior have yet to be … strategic alliances. The dissertation also contributes to the satisfaction literature. Scholars in this area have traditionally …

The study tests the relationship between motivation, satisfaction, and loyalty using a structural equation model. Data … satisfaction towards the event. On the other hand, they also reveal a direct relationship between overall satisfaction and loyalty …, which hosts every year between 45.000 and 60.000 visitors. Results show that satisfaction towards controlled variables of …

insights into the effect of service quality and satisfaction on customer loyalty across different consumption stages. This … study examines the impact of service quality and satisfaction on customer loyalty among novice and experienced customers in … groups; service quality is a major driver of loyalty only for novice customers, while overall satisfaction is a major driver …