Hartmann, Evi; Feisel, Edda; Schober, Holger - In: Journal of World Business 45 (2010) 2, pp. 169-178
Since the beginning of its market economy and open-door policy in 1978, China has extensively promoted foreign direct investment. Consequently, many western MNCs have entered the country in search of new business opportunities. Today, one of the greatest challenges facing these organizations is...