Gordah, Maher; texier, Thomas Le; Niang, Moustapha - In: Revue d'économie industrielle n° 139 (2012) 3, pp. 9-25
We analyze the impact of the illegal activity on the VoD commercial one, as well as the role of indirect « sampling » in the designing of optimal pricing strategies. For this purpose, we consider the case of TV series with multiple episodes which are set to be adopted in a sequential way. We...