China, as it both challenges old statist models and presents new opportunities for content innovation. This thesis discusses … deliver innovation in formats. Globally, the television industry is entering into the post-broadcasting era where audiences … the status of independent production in China, making relevant comparisons with independent production in other countries …

There is little empirical research on how the Chinese Government should function in innovation management, particularly … during its critical period of economic transition. This study explores and investigates the Chinese Government’s innovation … management structure, procedures and functions by interviewing government R&D management officials and industrial innovation …

China offers a great arena for research in this field, as it is one of the most significant manufacturing players in the … and implementation of RFID in China. To achieve this goal, 18 interviews were conducted within five Chinese participant …

been adopted in the emerging markets such as that in China is particularly interesting to academia and management … domestic and collectively owned small firms, as well as those state-owned enterprises in China, may see clearly the benefits of …

This research examines why and how brand owners in China adopt and use mobile media in marketing campaigns to deliver … co-creation brand experiences and build consumer relationships. China represents an interesting case to study as it has … integrating innovation diffusion theory (E. Rogers, 2003), this research attempts to fill the gap of theoretical application in …

This paper introduces the special issue ?China: Internationalizing the Creative Industries?, describing the Australian … project began with the expectation that as China evolves from its status as a developing country with an emphasis on primary … in China. Although China continues to be characterised by strong central-policy settings, as the domestic consumer market …