Showing 1 - 10 of 11,008
This paper studies the economic effects of endorsements. In the publishing sector, endorsements from the Oprah Winfrey Book Club are found to be a business stealing form of advertising that raises title level sales without increasing the market size. The endorsements decrease aggregate adult...
Persistent link: https://www.econbiz.de/10011188550
In this paper we argue that pricing is all about price changes, and that the costs of price changes are often simultaneously subtle and substantial. We discuss a framework to deal with the dynamics of changing prices. This framework incorporates customer interpretations of price changes, an...
Persistent link: https://www.econbiz.de/10010615354
In this paper we argue that pricing is all about price changes, and that the costs of price changes are often simultaneously subtle and substantial. We discuss a framework to deal with the dynamics of changing prices. This framework incorporates customer interpretations of price changes, an...
Persistent link: https://www.econbiz.de/10005556152
Discussion of "The Pricing Behavior of Firms in the Euro Area: New Survey Evidence" by S. Fabiani, M. Druant, I. Hernando, C. Kwapil, B. Landau, C. Loupias, F. Martins, T. Mathä, R. Sabbatini, H. Stahl, and A. Stockman (2004); Presented at the Inflation Persistence Network (IPN) Conference on...
Persistent link: https://www.econbiz.de/10005789749
We experimentally examine determinants of the transferability and durability of an assurer's flagship-service reputation for competence in a multi-service context. Economic and psychology theories agree that transferability will increase when a new service and a flagship service require...
Persistent link: https://www.econbiz.de/10012773703
A substantial number of studies have extended the work on universal properties in physical systems to complex networks in social, biological, and technological systems. In this paper, we present a complex networks perspective on interfirm organizational networks by mapping, analyzing and...
Persistent link: https://www.econbiz.de/10009211228
Das ifo Instiut hat ein neues Handbuch der umfragebasierten Konjunkturforschung erstellt. Das Handbuch gibt einen Überblick über die regelmäßigen Befragungsaktivitäten des Instituts und zeigt Möglichkeiten der wissenschaftlichen Verwertung der Befragungsergebnisse im Rahmen der...
Persistent link: https://www.econbiz.de/10008791367
(VF)La recherche en management a de plus en plus recours aux théories issues de l’analyse des réseaux sociaux. Lorsqu’il s’agit d’étudier ces réseaux à l’aide de méthodes quantitatives, se pose le problème de la mesure. Avant d’établir la valeur des variables décrivant le...
Persistent link: https://www.econbiz.de/10005604412
Die Studie ist eine überarbeitete Fassung der " Untersuchung einer verbesserten Konzentrationserfassung"und befaßt sich mit der Aufbereitung von Daten der amtlichen Statistik zur Unternehmenskonzentration. Ziele der Studie sind, die empirische Aussagefähigkeit der amtlichen Unternehmens- und...
Persistent link: https://www.econbiz.de/10008791355
We compare different industry concentration ratios based on the Standard Industry Classification (SIC) system to ratios based on the Global Industry Classification Standard (GICS) system and demonstrate through the analysis of industry markups that GICS-based measures are better proxies for the...
Persistent link: https://www.econbiz.de/10010572159