The availability of abundant data posts a challenge to integrate static customer data and longitudinal behavioral data to improve performance in customer churn prediction. Usually, longitudinal behavioral data are transformed into static data before being included in a prediction model. In this...

With the rapid development of Web 2.0 applications, social media have increasingly become a major factor influencing the purchase decisions of customers. Longitudinal individual and engagement behavioral data generated on social media sites post challenges to integrate diverse heterogeneous data...

In this paper, we propose a new interactive procedure for solving multiple objective programming problems. Based upon feed-forward artificial neural networks (FFANNs), the method is called the Interactive FFANN Procedure. In the procedure, the decision maker articulates preference information...

A multi-class support vector machine (M-SVM) is developed, its dual is derived, its dual is mapped to high dimensional feature spaces using inner product kernels, and its performance is tested. The M-SVM is formulated as a quadratic programming model. Its dual, also a quadratic programming...