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The main objective of this paper is to provide guidance to the setting of innovative strategies for the effective exploitation of high quality food products. These strategies should be capable to respond to the new needs of consumers through the integration of environmental, social and...
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We evaluate the effects of monetary and nonmonetary endowments on willingness to pay (WTP) bids in Becker-DeGroot-Marschak (BDM) experimental auctions. Results indicate that subjects provided with a monetary endowment bid more than those that received a nonmonetary endowment.
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Paper Presented at INTERNATIONAL ADVANCED WORKSHOP ON INFORMATION AND COMMUNICATION TECHNOLOGIES FOR SUSTAINABLE AGRI-PRODUCTION AND ENVIRONMENT (AWICTSAE 2008), May 22-23 2008, Alexandroupolis, Greece
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Questo studio si è proposto di offrire una nuova prospettiva al ruolo del sistema di valori dell’individuo nel determinare i modelli di consumo, e ha validato l’ipotesi che sia il sistema di valori a spiegare la valutazione degli attributi di prodotto e le preferenze. L’approccio di...
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