The rough set theory, which originated in the early 1980s, provides an alternative approach to the fuzzy set theory, when dealing with uncertainty, vagueness or inconsistence often encountered in real-world situations. The fundamental premise of the rough set theory is that every object of the...

Online applications and services automate communications andtransactions between rms and consumers, promising large efficiencygains. However, consumers have been slow to use these onlinetechnologies intensively, despite widespread adoption of the internet.Customers frequently undergo a staggered...

A growing number of firms are strategically utilizing IT and the Internet to provide online services to consumers who buy their products. Online services differ from traditional services, such as maintenance services, because they often promote interactivity among the firm’s customers and...

In this study, we model firms that sell a product and a complementary online service, where only the latter displays positive network effects. That is, the value each consumer derives from the service increases with the total number of consumers that subscribe to the service. In addition, the...

Security researchers agree that security control is a difficult to observe credence quality of online services that Internet users cannot easily assess through research or experience. Yet there is evidence that users form perceptions of security control that strongly determine how much trust...

E-shopping has the potential to replace traditional in-store shopping. It is well perceived that information and communication technologies have great impacts on modern society - they are changing how and where we work, shop, and in general terms how we live our lives. In this study, we use a...

The new information technologies adoption and e-commerce emergence change the role of financial intermediaries in new E-conomy. During the last years, the banks have started an expansion to the web – they offer broad range of traditional bank products and services via Internet. The remote...

The new information technologies adoption and e-commerce emergence change the role of financial intermediaries in new E-conomy. During the last years, the bank started an expansion to the web – they offer broad range of traditional bank products and services via Internet. The remote banking...

Nowadays, e-services technology has demonstrated a pervasive character in the modern tourism industry. E-services implemented by the tourism industry, e.g., e-tourism, appeared to produce significant cost reductions and market efficiencies. Since online services are continuously accessible, time...

Although the advantages of disseminating health information on the world wide web are well recognized, there has been considerable concern about the quality of online information. There has also been some debate as to whether organizations with a vested interest in a product, such as...