Manikas, Andrew; Godfrey, Michael - In: Global Journal of Business Research 4 (2010) 2, pp. 27-38
The triple bottom line (economic, environmental, and social performance) is an important approach to long …-term sustainability of a manufacturing company. However, a manufacturer will always feel pressure to focus on the economic bottom line and … to give at least equal importance to the second and third bottom lines (environmental and social performance). As …