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Do forecasts improve over time?: A case study of the accuracy of sales forecasting at a German car manufacturer
Rieg, Robert - In: International Journal of Accounting and Information … 18 (2010) September, pp. 220-236
/methodology/approach – The paper analyzes original monthly sales plans and current data for three different car models in six different countries …
Persistent link: https://www.econbiz.de/10008691149
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Applying Diffusion Models with Regional Heterogeneity
Steffens, Paul R. - 1998
Recent studies of innovation diffusion have investigated cross-country heterogeneity, but implicitly assumed within-country homogeneity. As such, these studies potentially overlook within-country variations in diffusion patterns, which may be even more important to marketing managers and...
Persistent link: https://www.econbiz.de/10009437591
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Crop decision planning under yield and price uncertainties
Kantanantha, Nantachai - 2007
This research focuses on developing a crop decision planning model to help farmers make decisions for an upcoming crop year. The decisions consist of which crops to plant, the amount of land to allocate to each crop, when to grow, when to harvest, and when to sell. The objective is to maximize...
Persistent link: https://www.econbiz.de/10009475761
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Using Online Search Data to Forecast New Product Sales
Kulkarni, Gauri M. - 2010
-launch search model to link pre-release search behavior to release-week sales - providing a very valuable forecasting tool. We … illustrate this approach in the context of motion pictures. Our modeling framework links search activity to sales and … between search volume, sales, and product attributes. We extend our model by studying the role of advertising. This allows us …
Persistent link: https://www.econbiz.de/10009450949
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Database Submission--The ISMS Durable Goods Data Sets
Ni, Jian; Neslin, Scott A.; Sun, Baohong - In: Marketing Science 31 (2012) 6, pp. 1008-1013
This paper describes two new data sets available to academic researchers (at <ext-link ext-link-type="uri" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="http://www.informs.org/Community/ISMS">http://www.informs.org/Community/ISMS</ext-link>). The first is a panel data set containing the transactions of 19,936 households made over the period from December 1998 to November 2004 at a major U.S. consumer electronics...
Persistent link: https://www.econbiz.de/10010990398
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An application of learning machines to sales forecasting under promotions
Di Pillo, Gianni; Latorre, Vittorio; Lucidi, Stefano; … - Dipartimento di Ingegneria Informatica, Automatica e … - 2013
This paper deals with sales forecasting in retail stores of large distribution. For several years statistical methods … irregularity of sales are present, as happens in case of promotions, because they are not well suited to model the nonlinear … behaviors of the sales process. In the last years new methods based on Learning Machines are being employed for forecasting …
Persistent link: https://www.econbiz.de/10010907449
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МОДЕЛИРОВАНИЕ ОБЪЕМОВ РЕАЛИЗАЦИИ СРЕДСТВ КОММУНИКАЦИОННОЙ СВЯЗИ
ПАВЛОВИЧ, БОЖКО ВАЛЕРИЙ; … - In: Бизнес Информ (2012) 3, pp. 47-51
Рассмотрена методика использования факторного анализа для прогнозирования объемов реализации мобильных телефонов. Проанализирован рынок средств...
Persistent link: https://www.econbiz.de/10011217229
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Forecasting Sales in a Sugar Factory
KTENA, Sofia-ira; PETROPOULOS, Fotios; KOUTSOLIAKOS, … - In: Journal of Knowledge Management, Economics and … 1 (2011) 7, pp. 12-12
National Technical University of Athens, was implemented on a monthly data series regarding sugar sales of a Greek sugar …
Persistent link: https://www.econbiz.de/10010542289
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Forecasting brand sales with wavelet decompositions of related causal series
Michis, Antonis A. - In: International Journal of Business Forecasting and … 1 (2009) 2, pp. 95-110
We consider methods for forecasting brand sales utilising wavelet decompositions of related causal series. Wavelet … information in causal sales forecasting methods. We specifically address the problem of multicollinearity since the proposed …
Persistent link: https://www.econbiz.de/10009359973
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Forecasting Sales
Franses, Philip Hans - Faculteit der Economische Wetenschappen, Erasmus … - 2009
This chapter deals with forecasting sales (in units or money), where an explicit distinction is made between sales of … durable goods (computers, cars, books) and sales of utilitarian products (SKU level in supermarkets). Invariably, sales … forecasting amounts to a combination of statistical modeling and an expert’s touch. Models for durable goods sales are usually …
Persistent link: https://www.econbiz.de/10010731637