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Online fundraising, self-image, and the long-term impact of ask avoidance

Adena, Maja; Huck, Steffen - 2018 - 2n revision October 2018

charitable giving. In an online fundraising campaign for a social youth project run on an opera ticket booking platform we … stark adverse long-run effects of the fund-raising campaign for ticket sales. "Avoiding the ask," opera customers who faced … more insistent online fundraising buy fewer tickets in the following season. Our results suggest that fundraising …

Persistent link: https://www.econbiz.de/10011912100

Giving once, giving twice : a two-period field experiment on intertemporal crowding in charitable giving

Adena, Maja; Huck, Steffen - 2018 - 2nd revision November 2018

We study intertemporal crowding between two fundraising campaigns for the same charitable organization by manipulating …

Persistent link: https://www.econbiz.de/10011950973

Tax-price elasticity of charitable donations : evidence from the German taxpayer panel

Adena, Maja - 2014

I estimate permanent and transitory tax-price and income elasticity of charitable giving in Germany using a rich panel data of tax return for the years 2001-2006. Income tax reforms were implemented in 2004 and 2005. The results suggest that the permanent tax-price elasticity varies...

Persistent link: https://www.econbiz.de/10010237654

Charitable giving and nonbinding contribution-level suggestions : evidence from a field experiment

Adena, Maja; Huck, Steffen; Rasul, Imran - 2013

When asking for donations, charitable organizations often use suggestions concerning the amount of potential contributions. However, the evidence concerning the effects of such suggestions is scarce and inconsistent. Unlike the majority of existing studies concerned with small-money...

Persistent link: https://www.econbiz.de/10009763123

Charitable giving and nonbinding contribution-level suggestions : evidence from a field experiment

Adena, Maja; Huck, Steffen; Rasul, Imran - 2014

When asking for donations, charitable organizations often use suggestions concerning the amount of potential contributions. In our randomized field experiment, opera visitors received solicitation letters asking to support a social youth project organized by the opera house. The three different...

Persistent link: https://www.econbiz.de/10010249632

Essays on nonprofit organizations, donations, and fund-raising

Adena, Maja - 2013

Persistent link: https://www.econbiz.de/10009724843

Charitable giving by the poor : a field experiment in Kyrgyzstan

Adena, Maja; Hakimov, Rustamdjan; Huck, Steffen - 2022

our theoretical model. The implications for fundraising managers are that the optimal design of fundraising campaigns …

Persistent link: https://www.econbiz.de/10014458803

Personalized Fundraising : A Field Experiment on Threshold Matching of Donations

Adena, Maja - 2019

a fundraising call …

Persistent link: https://www.econbiz.de/10012860047

Charitable Giving by the Poor a Field Experiment on Matching and Distance to Charitable Output in Kyrgyzstan

Adena, Maja - 2019

Previous studies of charitable giving have focused on middle or higher income earners in Western countries, neglecting the poor. Despite this focus, the lowest income groups are often shown to contribute substantial shares of their income to charitable causes. In a large-scale natural field...

Persistent link: https://www.econbiz.de/10012864787

Covid-19 and pro-sociality : how do donors respond to local pandemic severity, increased salience, and media coverage?

Adena, Maja; Harke, Julian - 2022

local areas in England and over 21 weeks. First, we varied the fundraising appeal to either include or exclude a reference …

Persistent link: https://www.econbiz.de/10012821969