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We study an online fundraising campaign run on an opera ticket booking plat-form. After establishing a baseline, a … stark evidence on adverse long-run effects of fundraising campaigns for ticket selling entities. "Avoiding the ask," non …
Persistent link: https://www.econbiz.de/10011455873
. In an online fundraising campaign for a social youth project run on an opera ticket booking platform we document how …-run effects of the fundraising campaign for ticket sales. "Avoiding the ask," opera customers who faced more insistent online … fundraising buy fewer tickets in the following season. Our results suggest that fundraising management should not decide in …
Persistent link: https://www.econbiz.de/10011900056
charitable giving. In an online fundraising campaign for a social youth project run on an opera ticket booking platform we … stark adverse long-run effects of the fund-raising campaign for ticket sales. "Avoiding the ask," opera customers who faced … more insistent online fundraising buy fewer tickets in the following season. Our results suggest that fundraising …
Persistent link: https://www.econbiz.de/10011912100
charitable giving. In an online fundraising campaign for a social youth project run on an opera ticket booking platform we … stark adverse long-run effects of the fund-raising campaign for ticket sales. “Avoiding the ask,” opera customers who faced … more insistent online fundraising buy fewer tickets in the following season. Our results suggest that fundraising …
Persistent link: https://www.econbiz.de/10011911514
. In an online fundraising campaign for a social youth project run on an opera ticket booking platform we document how …-run effects of the fundraising campaign for ticket sales. \"Avoiding the ask,\" opera customers who faced more insistent online … fundraising buy fewer tickets in the following season. Our results suggest that fundraising management should not decide in …
Persistent link: https://www.econbiz.de/10011932951
Persistent link: https://www.econbiz.de/10012213227
giving. In an online fundraising campaign for a social youth project run on an opera ticket booking platform we document how … long-run effects of the fundraising campaign for ticket sales. “Avoiding the ask,” opera customers who faced more insistent … online fundraising buy fewer tickets in the following season. Our results suggest that fundraising management should not …
Persistent link: https://www.econbiz.de/10012936222
Does online fundraising increase charitable giving? We implemented a natural field experiment across Germany, randomly … assigning all of the country's 8,000 zip codes to Save the Children Facebook fundraising videos or a pure control and studied … fundraising increased donation frequency and value to Save the Children during the campaign and in the subsequent five weeks; (ii …
Persistent link: https://www.econbiz.de/10012179173
Does online fundraising increase charitable giving? Using the Facebook advertising tool, we implemented a natural field … experiment across Germany, randomly assigning almost 8,000 postal codes to Save the Children fundraising videos or to a pure … substitution and measurement issues. We found that (i) video fundraising increased donation revenue and frequency to Save the …
Persistent link: https://www.econbiz.de/10014471994
Does online fundraising increase charitable giving? Using the Facebook advertising tool, we implemented a natural field … experiment across Germany, randomly assigning almost 8,000 postal codes to Save the Children fundraising videos or to a pure … measurement issues. We found that (i) video fundraising increased donation frequency and value to Save the Children during the …
Persistent link: https://www.econbiz.de/10012793072