//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Albers, Sönke"
~subject:"Marketingmanagement"
~type_genre:"Case study"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Media see-saws : winners and l...
Similar by subject
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Marketingmanagement
Deutschland
2
Germany
2
Theorie
2
Theory
2
Außendienst
1
Betriebliches Informationssystem
1
Beziehungsmarketing
1
Business intelligence system
1
Business network
1
Computer-assisted marketing
1
Customer service
1
Distribution channel
1
Field sales force
1
IT-gestütztes Marketing
1
Kundenservice
1
Leadership
1
Management
1
Market segmentation
1
Marketing management
1
Marktsegmentierung
1
Personalführung
1
Physical distribution
1
Preismanagement
1
Pricing strategy
1
Relationship marketing
1
Unternehmensnetzwerk
1
Vertrieb
1
Vertriebsweg
1
Virtual organization
1
Virtuelle Organisation
1
Virtuelles Unternehmen
1
more ...
less ...
Type of publication
All
Book / Working Paper
1
Type of publication (narrower categories)
All
Case study
Graue Literatur
9
Non-commercial literature
9
Working Paper
7
Arbeitspapier
5
Article in journal
5
Aufsatz in Zeitschrift
5
Elektronischer Datenträger
2
Hochschulschrift
2
Thesis
2
Abstract
1
Aufsatzsammlung
1
Collection of articles written by one author
1
Fallstudie
1
Festschrift
1
Guidebook
1
Ratgeber
1
Sammlung
1
more ...
less ...
Language
All
German
1
Author
All
Albers, Sönke
Bruhn, Manfred
5
Armstrong, Gary
4
Homburg, Christian
4
Kotler, Philip
4
Backhaus, Klaus
3
Saunders, John A.
3
Wong, Veronica
3
Bischopinck, Yvonne von
2
Bjerre, Mogens
2
Blakeman, Robyn
2
Ceyp, Michael
2
Ceyp, Michael H.
2
Hougaard, Søren
2
Meffert, Heribert
2
Schaller, Christian
2
Schneider, Helmut
2
Ang, Lawrence
1
Baidya, Mehir Kumar
1
Basu, Partha
1
Blythe, Jim
1
Boireau, Nathalie
1
Closs, David J.
1
Czarnecka, Barbara
1
Dahl, Stephan
1
Doole, Isobel
1
Eagle, Lynne C.
1
Franken, Birgit
1
Fuchs, Wolfgang
1
Geeten, Doris van der
1
Grahsl, Isabella
1
Gram, Malene
1
Harris, Lloyd C.
1
Haßmann, Volker
1
Hoffmann Linhard, Adolfo
1
Hopwood, Maria
1
Jacobs, Mark A.
1
Jong Woo Jun
1
Keller, Kevin Lane
1
Kim, Mi Jung
1
more ...
less ...
Published in...
All
Digitale Fachbibliothek
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Vertrieb : Planen, Umsetzen, Optimieren
Albers, Sönke
(
ed.
);
Haßmann, Volker
(
ed.
); …
-
2006
-
[Stand]: August 2006
Persistent link: https://www.econbiz.de/10003350329
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->