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The second decade of rapid globalization of the wine industry is assessed using a newly-published statistical compendium of global wine markets. A dozen observations are made from those data offer insights into key new opportunities and challenges associated with recent globalization forces. A...
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Until recently, most grape-based wine was consumed close to where it was produced, and mostly that was in Europe. Now more than two-fifths of all wine consumed globally is produced in another country, including in the Southern Hemisphere, the USA and Asia. This latest edition of global wine...
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Until very recently, most grape-based wine was consumed close to where it was produced, and mostly that was in Europe. Barely one-tenth of the world's wine production was exported prior to the 1970s, even counting intra-European trade. The latest wave of globalization has changed that forever....
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This absorbing book examines the period of massive structural adjustment taking place in the wine industry. For many centuries wine was very much a European product. While that is still the case today--three-quarters of world wine production, consumption and trade involve Europe and most of the...
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