A longstanding controversy in philosophy is whether decision-making is governed by reason or emotion. I study the role of physiological responses in the decision-making process within the realm of financial markets, where both the environment and decisions-trades-are measurable. In an experiment...

Existing preference reasoning systems have been successful in simple domains. Broader success requires more natural and more expressive preference representations. This thesis develops a representation of logical preferences that combines numerical tradeoff ratios between partial outcome...

In many studies of market microstructure, theoretical analysis quickly becomes in tractable for all but the simplest stylized models. This thesis considers two alternative approaches, namely, the use of experiments with human subjects and simulations with intelligent agents, to address some of...