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~person:"Andrews, Kenneth R."
~person:"Bruhn, Manfred"
~subject:"Relationship marketing"
~type_genre:"Book section"
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Kundenorientierte Unternehmensführung : Kundenorientierung - Kundenzufriedenheit - Kundenbindung
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Das Konzept der kundenorientierten Unternehmensführung
Bruhn, Manfred
- In:
Kundenorientierte Unternehmensführung : …
,
(pp. 33-68)
.
2009
Persistent link: https://www.econbiz.de/10003786479
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