Purpose: The purpose of this paper is to analyze the relationship between market competition and distribution strategy for logistics service providers (LSPs), including freight price, service level (delivery speed), and service coverage. Design/methodology/approach: The authors consider two...

Cross efficiency method is an extension of data envelopment analysis (DEA), and has been widely used for ranking performance of decision making units (DMUs). To eliminate the non-uniqueness of cross efficiency scores, the aggressive and benevolent strategies have been proposed as secondary goals...

Purpose – The paper aims to find the functional relationship among 14 shampoo brands' price, quality, marketing expense and sales in the Chinese shampoo industry. Also studied is which one, among these factors, is the more important. Design/methodology/approach – By using data envelopment...