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Appiah-Nimo, Christina
Agyapong, Gloria Kakrabah-Quarshie
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Public Sector Marketing Communications Volume I : Public Relations and Brand Communication Perspectives
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Public Sector Marketing Communications, Volume II : Traditional and Digital Perspectives
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ECONIS (ZBW)
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Internal marketing communications in Ghana's public sector : conceptualisations and extension
Agyapong, Gloria Kakrabah-Quarshie
;
Ofori, Daniel
; …
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Public Sector Marketing Communications Volume I : …
,
(pp. 99-122)
.
2022
Persistent link: https://www.econbiz.de/10013415077
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Public service advertising and celebrity endorsement in Ghana
Appiah-Nimo, Christina
;
Ofori, Daniel
;
Agyapong, Gloria …
- In:
Public Sector Marketing Communications, Volume II : …
,
(pp. 21-41)
.
2023
Persistent link: https://www.econbiz.de/10014289780
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