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Innovation strategy : from new products to business model innovation
Gassmann, Oliver; Frankenberger, Karolin; Choudury, Michaela - In: Business Innovation : das St. Galler Modell, (pp. 81-104). 2016
Persistent link: https://www.econbiz.de/10011339129
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Managing R&D and new product development
Zedtwitz, Maximilian von; Friesike, Sascha; Gassmann, Oliver - In: The Oxford handbook of innovation management, (pp. 530-547). 2014
Persistent link: https://www.econbiz.de/10010257669
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Design-driven innovation : meaning as a source of innovation
Verganti, Roberto; Dell'Era, Claudio - In: The Oxford handbook of innovation management, (pp. 139-162). 2014
Persistent link: https://www.econbiz.de/10010257770
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Die digital-frugale Innovation
Neumann, Lukas; Gassmann, Oliver - In: Digitale Transformation gestalten : Geschäftsmodelle, …, (pp. 179-184). 2019
Persistent link: https://www.econbiz.de/10011992199
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Design-Driven Innovation: Meaning as a Source of Innovation
Verganti, Roberto; Dell'Era, Claudio - In: The Oxford handbook of innovation management. 2013
Persistent link: https://www.econbiz.de/10012885159
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Managing R&D and New Product Development
Zedtwitz, Maximilian von; Friesike, Sascha; Gassmann, Oliver - In: The Oxford handbook of innovation management. 2013
Persistent link: https://www.econbiz.de/10012885170