We investigate the supply strategy of a firm that faces uncertain seasonal demand. While additional demand information becomes available in the form of signals throughout a finite planning horizon, it also becomes more expensive to acquire the product. In this setting, we explore the tradeoff...

We consider a newsvendor who dynamically updates her forecast of the market demand over a finite planning horizon. The forecast evolves according to the martingale model of forecast evolution (MMFE). The newsvendor can place multiple orders with increasing ordering cost over time to satisfy...