Understanding fundamental human tendencies can help financial planners and advisers recognize behaviors that may interfere with clients achieving their long-term goals. The authors describe several well-established behavioral biases and suggest how to overcome them

In summary, the ex ante evidence suggests strong preference relationships for the three sets of risk-return variables analyzed. Further, there appear to be differences among the nature and shape of the relationships as evidenced by the statistical tests: one, the association between risk and...

There is need to increase understanding of the positive aspects of individual investor behavior due to the large numbers involved, the institutionalization of the stock markets, and the failure of normative valuation models. This study is a preliminary regional investigation and comparison of...

The analysis reveals that the following relationships exist regarding risk-return behavior in independent (usually receives no help) versus consultative (usually receives help) investment decision making, One, investors who usually make consultative decisions are willing to accept a lower risk...