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The marketing dilemma

Baker, Michael John - In: EuroMed journal of business 8 (2013) 2, pp. 104-116

Persistent link: https://www.econbiz.de/10010198171

Organizing marketing and sales : mastering contemporary B2B challenges

Andersson, Per (ed.); Axelsson, Bjorn (ed.); … - 2018

Persistent link: https://www.econbiz.de/10012215532

Organizing marketing and sales : mastering contemporary B2B challenges

Andersson, Per (ed.); Axelsson, Björn (ed.); … - 2018 - First edition

Persistent link: https://www.econbiz.de/10011818320

Macmillan dictionary of marketing & advertising

Baker, Michael John (contributor) - 1990 - 2. ed.

Persistent link: https://www.econbiz.de/10004091180

Macmillan dictionary of marketing and advertising

Baker, Michael John - 1998 - 3. ed.

Persistent link: https://www.econbiz.de/10004366961

Companion encyclopedia of marketing

Baker, Michael John (contributor) - 1995

Persistent link: https://www.econbiz.de/10004249810

Macmillan dictionary of marketing and advertising

Baker, Michael John (contributor) - 1984

Persistent link: https://www.econbiz.de/10009586398

Organizing Marketing and Sales : Mastering Contemporary B2B Challenges

Andersson, Per - 2018

Organizing Marketing and Sales offers case studies to demonstrate in detail the kinds of challenges faced by … marketing and sales organization. …Front Cover -- Organizing Marketing and Sales: Mastering Contemporary B2B Challenges -- Copyright Page -- Contents …

Persistent link: https://www.econbiz.de/10012691917