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Retro from the get-go : reactionary reflections on marketing's yestermania
Brown, Stephen - In: Journal of historical research in marketing 5 (2013) 4, pp. 521-536
Persistent link: https://www.econbiz.de/10010200707
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Petals on a wet, black brand : the place of poetry in consumer culture theory
Brown, Stephen - 2014
Persistent link: https://www.econbiz.de/10010475710
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Animal house : brand mascots, mascot brands and more besides
Brown, Stephen - In: Journal of customer behaviour 13 (2014) 2, pp. 77-92
Persistent link: https://www.econbiz.de/10010415669
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Wake up and smell the coffin : an introspective obituary
Brown, Stephen - In: Journal of business research : JBR 65 (2012) 4, pp. 461-466
Persistent link: https://www.econbiz.de/10009512753
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How to win sales and influence customers : a black swan story
Brown, Stephen - In: Journal of customer behaviour 7 (2008) 1, pp. 7-17
Persistent link: https://www.econbiz.de/10003721683
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Retro Galore! : is there no end to nostalgia?
Brown, Stephen - In: Journal of customer behaviour 17 (2018) 1/2, pp. 9-29
Persistent link: https://www.econbiz.de/10011936105
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Confessions of a radical reactionary : rhetoric and reality
Brown, Stephen - In: Journal of marketing management : MM 33 (2017) 9/10, pp. 858-872
Persistent link: https://www.econbiz.de/10011746438
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Writing Russell Belk: excess all areas
Brown, Stephen; Schau, Hope Jensen - In: Marketing theory 8 (2008) 2, pp. 143-165
Persistent link: https://www.econbiz.de/10003731423
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Don't try this offshore
Brown, Stephen - In: Harvard business review : HBR 86 (2008) 9, pp. 39-50
Persistent link: https://www.econbiz.de/10003759001
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Kann man Kreativität ins Ausland verlagern?
Brown, Stephen - In: Harvard-Business-Manager : das Wissen der Besten 30 (2008) 11, pp. 42-51
Persistent link: https://www.econbiz.de/10003770235