1. Marketing Communications and Brand Development in A Changing World – Introduction, Issues and Perspectives -- 2 …. SMEs Adoption of Artificial Intelligence-Chatbots for Marketing Communication: A Conceptual Framework for an Emerging … Economy -- 3. Integration of Augmented Reality (AR) and Virtual Reality (VR) as Marketing Communications Channels in the …

Cross-border e-commerce marketing and management / Md Hoque, R. Bashaw -- Digital marketing / Mohammad Osman Gani … systematic literature review / Jian Mou, Yi Cui -- Big data, artificial intelligence and the internet of things in cross …-border ecommerce : big data, AI, and IoT in cross-border e-commerce / Aboobucker Ilmudeen -- Marketing and advertisement in cross …