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Assessing measurement invariance through multi-sample structural equation modeling
Steenkamp, Jan-Benedict E. M. - In: Die Kausalanalyse : ein Instrument der empirischen …, (pp. 399-426). 1998
Persistent link: https://www.econbiz.de/10001299875
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Socially desirable response tendencies in survey research
Steenkamp, Jan-Benedict E. M.; Jong, Martijn G. de; … - In: Journal of marketing research : JMR 47 (2010) 2, pp. 199-214
Persistent link: https://www.econbiz.de/10003965457
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Using item response theory to measure extreme response style in marketing research : a global investigation
Jong, Martijn G. de; Steenkamp, Jan-Benedict E. M.; … - In: Journal of marketing research : JMR 45 (2008) 1, pp. 104-115
Persistent link: https://www.econbiz.de/10003696876
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Response biases in marketing research
Baumgartner, Hans; Steenkamp, Jan-Benedict E. M. - In: The handbook of marketing research : uses, misuses, and …, (pp. 95-109). 2006
Persistent link: https://www.econbiz.de/10003420105