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consumer studies. Topics addressed cover a wide gamut including immigrant consumption experiences, gift-giving, sharing …, disposition of possessions, privacy, metaphor analysis, sustainable consumption, alcohol consumption, cosmetics usage, and the …
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, and meaning making through consumption. As this rich set of topics suggests, this is a volume that will interest academics …
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with considerable current interest. These topics include organic food consumption, luxury goods consumption by Chinese … consumers, country of manufacture effects on product quality perceptions, and the nature and effects of cool consumption. The … chapters emphasizing brands, fashions, blogs, service receipt, and consumption experiences. They also add to the methodological …
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Research in Consumer Behavior presents cutting edge consumer research, whether empirical or conceptual, qualitative or quantitative. The majority of papers in this volume have been selected from the best papers at the 2011 Consumer Culture Theory Conference held in Chicago Illinois in July,...
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The twentieth volume of Research in Consumer Behavior presents twelve chapters, selected from the best papers submitted at the 13th annual Consumer Culture Theory Conference held in Denmark in June 2018. Aligned with the conference's thematic emphasis on storytelling, the contributors' research...
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