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Berry, Leonard L.
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Consumption without ownership : marketing opportunity for today and tomorrow
Berry, Leonard L.
;
Maricle, Kenneth E.
- In:
MSU business topics
21
(
1973
)
2
,
pp. 33-41
Persistent link: https://www.econbiz.de/10001915306
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Konsum ohne Eigentum : die Marketingchance für heute und morgen ; Übers. von B. Stauss und U. Hansen
Berry, Leonard L.
;
Maricle, Kanneth E.
- In:
Marketing und Verbraucherpolitik
,
(pp. 320-333)
.
1982
Persistent link: https://www.econbiz.de/10001915369
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