Pro-environmental behavior depends on the behavior of others. For a UK panel data set, we find that individuals' pro-environmental behavior increases in the behavior of peers in their region. This happens the more so, the greener the self-image of an individual. Diversity of regional green...

Tying in with a small number of studies on green norms, identity and subjective well-being, this paper studies the relationship between holding a green self-image and life satisfaction in the UK. Focusing on (sub-national) regions as the unit of reference, we investigate if and how the...

Pro-environmental behavior depends on the behavior of others. For a UK panel data set, we find that individuals' pro-environmental behavior increases in the behavior of peers in their region. This happens the more so, the greener the self-image of an individual. Diversity of regional green...

Tying in with a small number of studies on green norms, identity and subjective well-being, this paper studies the relationship between holding a green self-image and life satisfaction in the UK. Focusing on (sub-national) regions as the unit of reference, we investigate if and how the...

Pro-environmental behavior depends on the behavior of others. For a UK panel data set, we find that individuals' pro-environmental behavior increases in the behavior of peers in their region. This happens the more so, the greener the self-image of an individual. Diversity of regional green...