This dissertation develops and tests a new theory of private branding, a business practice under which manufacturers' products are sold to consumers under retailers' brands. The theory first argues that consumers' satisfaction with a product depends on both the performance of the manufacturer...

The objective of this study is to determine how US franchisors in the food service, hotels/motels, and business services industries choose between owning the wholesaler or contracting with an independent wholesaler to distribute their franchise system in host countries. US franchisors own the...

The ongoing political, legal, and economic harmonization within the European Union has lead to a higher degree of integration of national financial markets. The introduction of the single European currency, the euro, eliminated a traditional source of risk to international portfolio investors....