Online food retailing is high on the current agendas of European retailers – again. Many companies tried to enter and conquer this market in the beginning of 2000’s when e-commerce was seen as revolutionizing not only the retail business, but the way in which business is conducted in...

Online food retailing is high on the current agendas of European retailers - again. Many companies tried to enter and conquer this market in the beginning of 2000's when e-commerce was seen as revolutionizing not only the retail business, but the way in which business is conducted in general....