Bohari, Abdul Manaf; Rainis, Ruslan; Marimuthu, Malliga - In: Journal of Asian Business Strategy 2 (2012) 11, pp. 250-261
The business profitability is an important issue for the hypermarket business around the world and vast literature was found on its measurements, model, and approaches of studied. In general, related literature showed that various methodologies have been used to estimate the profitability via...
