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Bonoma, Thomas V.
Bloom, Nicholas
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Managing marketing implementation
Bonoma, Thomas V.
;
Crittenden, Victoria Lynn
-
2009
Persistent link: https://www.econbiz.de/10003836664
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2
Managing marketing : text, cases and readings
Bonoma, Thomas V.
-
1984
Persistent link: https://www.econbiz.de/10004138148
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3
Management
and the Type II error
Bonoma, Thomas V.
;
Slevin, Dennis V.
- In:
Business horizons
21
(
1978
)
4
,
pp. 61-67
Persistent link: https://www.econbiz.de/10003498883
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