Bozkaya, Burcin; Kervenoael, Ronan de; Ozturkcan, Selcen - 2009
E-grocery is gradually becoming viable or a necessity for many families. Yet, most e-supermarkets are seen as providers of low value "staple" and bulky goods mainly. While each store has a large number of SKU available, these products are mainly necessity goods with low marginal value for...