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~person:"Brambach, Gabriele"
~person:"Böhm, Eva"
~person:"Hentze, Philipp"
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Premiummarke - quo vadis?
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Brambach, Gabriele
Böhm, Eva
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SAP S/4HAN : Status quo und Zukunftsperspektiven einer neuen ERP Business Suite
Hausladen, Iris
;
Hentze, Philipp
;
Haas, Alexander
-
2018
Persistent link: https://www.econbiz.de/10011968756
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2
Selling value in business markets : individual and organizational factors for turning the idea into action
Terho, Harri
;
Eggert, Andreas
;
Ulaga, Wolfgang
;
Haas, …
- In:
Industrial marketing management : the international …
66
(
2017
),
pp. 42-55
Persistent link: https://www.econbiz.de/10011775966
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3
Drivers and outcomes of salespersons' value opportunity recognition competence in solution selling
Böhm, Eva
;
Eggert, Andreas
;
Terho, Harri
;
Ulaga, Wolfgang
- In:
Journal of personal selling & sales management : JPSSM
40
(
2020
)
3
,
pp. 180-197
Persistent link: https://www.econbiz.de/10012313072
Saved in:
4
Retail pricing strategies during the introduction of the Euro - Up to now retailers' low and premium price range policies during the introduction of the Euro have not been analysed...
Brambach, Gabriele
;
Haas, Alexander
- In:
Planung & Analyse : Zeitschrift für Marktforschung und …
(
2002
),
pp. 30-34
Persistent link: https://www.econbiz.de/10007108312
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