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Developing new innovative products in the automotive industry means investing huge sums in advance, as one does not know if the product will be successful on the market after launch. Hence, companies are interested in knowing and measuring the critical success drivers within the development...
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For decades suggestion systems have been used include employees in innovation process. However, in order to gather … superior ideas, integrating external stakeholders is critical to the innovation process. Wwwithin this paper the authors derive …
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Preliminary -- Introduction -- From Innovation to Entrepreneurship - A Processoriented Framework -- Pull vs. Push … - Strategic Technology And Innovation Management For A Successful Integration Of Market Pull And Technology Push Activities … -- Innovation Management in Emerging Technology Ventures - The Concept of an Integrated Idea Management -- Gender …
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